Study

Reddit shown excessively in Google product review search results, study finds

© 2024 Third Door Media, Inc. All rights reserved. Third Door Media, Inc. is a publisher and marketing solutions provider incorporated in Delaware, USA, with an address 88 Schoolhouse Road, PO Box 3103, Edgartown, MA 02539. Third Door Media operates business-to-business media properties and produces events. It is the publisher of Search Engine Land the …

Reddit shown excessively in Google product review search results, study finds Read More »

How to Use Your Rank Tracker to Improve Your Rankings (Case Study)

You have your rank tracker all set up. You’re tracking your URLs. Now what? If you’re wondering how exactly to use your rank tracking data to improve your rankings, this post is for you. In this post, I’ll be sharing an SEO experiment I’m currently working on. I’ll be showing you where the experiment is …

How to Use Your Rank Tracker to Improve Your Rankings (Case Study) Read More »

94% of Google SGE links are different from organic search results, study finds

The AI-generated answers in Google’s Search Generative Experience (SGE) do not match any links from the top 10 Google organic search results 93.8% of the time. That’s according to a new Authoritas analysis, which focused primarily on commercial keywords. Why we care. Google SGE is expected to reduce organic traffic significantly to websites for many …

94% of Google SGE links are different from organic search results, study finds Read More »

Is Keyword Density a Google Ranking Factor? 2024 Case Study

Based on analyzing 1,536 Google search results, we found no consistent correlation between keyword density and ranking. While relevant keyword usage remains important, our data suggests it’s not a primary ranking factor in Google’s algorithm. Instead, Google appears to prioritize factors like content quality, user experience, and relevance to user intent. The Average Keyword Density …

Is Keyword Density a Google Ranking Factor? 2024 Case Study Read More »

Is Google Biased Against Conservatives? (New 2023 Case Study)

Is Google biased against conservatives? The short answer is not likely. Based on our data-driven study, we found that 63% of Google’s search results were non-partisan. At the same time, 32% of the results came from left-leaning publications versus 5% of results coming from right-leaning websites. Now, you may see 32% vs. 5% and think …

Is Google Biased Against Conservatives? (New 2023 Case Study) Read More »