Merchant

Google Merchant Center is removing 4 GA4 attribution models

Google Merchant Center will remove the ability to select four rules-based attribution models when setting up the conversion source in 2024. The models being removed are: First-click. Linear. Time decay. Position-based. Starting in April 2024, any conversion sources still using these models will be switched to data-driven attribution. Marketers not wanting conversions that use data-driven …

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Google Merchant Center Next will soon support supplemental feeds

Google Merchant Center Next will support rules and supplemental feeds early next year. The predecessor version, Google Merchant Center, is still used by some advertisers and already supports these new features. Google Merchant Center Next (GMC Next), a simplified version of Merchant Center, was unveiled in May. Advertisers that haven’t transitioned to GMC Next and …

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Associate Search Console to Merchant Center to discover growth opportunities  |  Google Search Central Blog  |  Google for Developers

Monday, September 11, 2023 Search Console is launching a few enhancements to the Shopping tab Listings report to help merchants better manage their product offering. Last November, Search Console created a new section to help merchants show their products on the Shopping tab and grow their businesses across Google by creating a Merchant Center account. …

Associate Search Console to Merchant Center to discover growth opportunities  |  Google Search Central Blog  |  Google for Developers Read More »