Search Engine Optimization BLOG

Google is allowing advertisers to opt out of the Search Network. This decision comes in the wake of an Adalytics report claiming that Google search ads appeared on inappropriate non-Google…

When the May 2022 Core Update rolled out and the dust settled, we were all looking at the Google SERPs wondering what had changed. Yes, there are always rankings that…

Google’s November 2023 core update took about 26 days to fully roll out and was completed on November 28th. Now that the update is done, I wanted to share some…

Is it really possible for other marketing channels to positively impact your SEO efforts? And if so, how? That’s what we’re going to be discussing today with a drummer who…

Who said robots.txt files had to be boring? Check out the easter egg in YouTube’s robots.txt file: This is what I call “Marketer Bait.” In short, you can create things…

Monday, December 4, 2023 Earlier this year, we made a change to only show video thumbnails next to results on the main Google Search results page when the video is…

Are you looking to improve your website’s SEO and increase organic traffic? This white paper from Search Pilot presents 8 real-world examples of SEO A/B tests that led to organic…

Search Query Optimization, or SEO, is the backbone of digital success.  It’s the meticulous process of refining your online content to align seamlessly with search engine algorithms, ensuring your website…

After a long wait, we finally saw the May Core Update. When the update started, the Rank Risk Index reported violent SERP fluctuations starting on May 26th. Fluctuation levels quickly…